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Strategy & Analytics
We combine market intelligence, competitive analysis, and performance data to develop strategies that drive measurable growth and help you make smarter decisions faster.
From market research to performance tracking, we provide the intelligence you need to win on Amazon. Our services give you visibility into your market, competitors, and performance.
Total addressable market analysis, category trends, and demand forecasting to identify opportunities and inform product launch decisions with confidence. We analyze search volume trends, category growth rates, and seasonal patterns to help you understand market size and timing for new product introductions.
Deep-dive competitor analysis including pricing strategy, estimated ad spend, review velocity, and content positioning to find your competitive advantage. We track competitor launches, price changes, and promotional activity to keep you informed and ready to respond to market shifts.
Comprehensive keyword analysis across search and advertising channels with volume, competition, and relevance scoring to maximize organic and paid visibility. We identify opportunity gaps where demand exists but competition is low, giving you the best paths to ranking and traffic.
Custom dashboards combining Amazon Ads, Seller Central, and Brand Analytics data into a single source of truth for faster, smarter decisions. We build automated reporting that surfaces the metrics that matter most and alerts you to issues requiring attention.
Multi-touch attribution modeling to understand which channels, campaigns, and creative drive the most incremental revenue for your business. We connect advertising spend to actual sales outcomes, helping you allocate budget where it generates the highest return.
Quarterly business reviews with performance analysis, market insights, and strategic recommendations for the next 90 days of growth. We work with you to set goals, prioritize initiatives, and create action plans that align daily execution with long-term objectives.
A rigorous approach that transforms raw data into actionable insights and measurable results. We follow a proven methodology that connects analysis to execution.
We connect to your Amazon data sources—Seller Central, Amazon Ads, Brand Analytics—plus third-party tools and industry benchmarks to build a complete picture of your market position. We establish tracking for keywords, competitors, and performance metrics to create a baseline for measurement.
Our analysts dig into the data to uncover trends, opportunities, and threats that inform strategic decisions and tactical execution. We identify what's working, what isn't, and where the biggest opportunities lie. We translate raw data into clear insights you can act on.
We deliver clear recommendations with prioritized action items and work alongside your team to implement and measure results. Regular reporting and quarterly business reviews ensure alignment between daily execution and strategic goals, with continuous optimization based on performance data.
Metrics from our strategy and analytics engagements
50+
Custom Dashboards Built
10k+
Keywords Tracked
48hr
Insight Turnaround
+38%
Avg. Revenue Growth
Tactics without strategy waste resources. A clear strategic direction aligns every action with your goals. Here's how strategic planning accelerates growth.
Replace guesswork with evidence. Every recommendation is backed by market data and performance analysis. When you know what's working and what isn't, you can allocate resources with confidence instead of spreading them thin across unproven tactics.
Understand what competitors are doing and find the gaps that give you an edge in the marketplace. Knowing competitor pricing, ad strategy, and content approaches lets you differentiate effectively and avoid fighting battles you can't win.
Clear priorities and unified reporting let your team act quickly on the opportunities that matter most. When everyone sees the same data and understands the strategy, execution accelerates and coordination improves across all channels.
Track progress against clear KPIs and adjust strategy based on real performance data, not assumptions. Regular reporting and QBRs ensure you always know where you stand and what needs to change to hit your targets.
Launch products and campaigns at the right moment. Our market research identifies demand trends, seasonal patterns, and category shifts so you can time your moves for maximum impact rather than reacting to changes after they happen.
Stop wasting money on tactics that don't work. Attribution analysis and performance tracking show you exactly where your investment generates returns and where it doesn't, letting you reallocate budget to high-performing channels.
Receive a ranked action plan covering listing SEO, creative, and PPC with effort vs. impact clearly marked.
We are a full-service Amazon agency helping brands scale their presence on the world's largest marketplace. Based in Sofia, Bulgaria with offices in the UK.
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